Out of Office

Beverage Label Project
Project Overview
Out of Office is a beverage label project with the intent to get its audience to chase after new beginnings and push the limits of possibility.
My Contributions
Besides creating the label design, I created a specialized typeface to capture the feel of the brand.
Out of Office
Label Design
This concept was created as a parallel tribute to the phrase of “return to office,” and how growing up, youth are indoctrinated to go to school, get a degree, and work for the rest of their lives. But instead of returning, the individual craves the constant lust for changing and experiencing life in new ways—even falling down a rabbit hole. To reinstate this idea of movement, the label features a unique typeface that feels as if it’s on the move or ever changing within the design.
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